I have moved!

 

Hello everyone! It's been a long time, but I'm getting a fresh start on a new site. Click on the above image to follow me to my lovely new home on Wix.

I hope you're all safe and well.

Keep reading!

New covers, website, and lessons learned #writerslife

First new cover!

Fearless finally has a cover it deserves! Though I'm already itching to make another. I'm telling myself to wait until next year. I need to get some writing done!

The book got a little boost in downloads when I changed the cover on Amazon, but it has settled back into its normal rank. It does all right. It always has downloads every month, but does it convince readers to buy my other books? I don't think so.

Writer Lesson #1: Times have changed. Free books do not lead to sales of your other books.

The TOTEM series!

I LOVE these new covers for the TOTEM series. I spent much more time on them than I anticipated, but it was worth it. The covers are much more urban fantasy than the previous ones.

There have been no bumps up in sales when I changed the covers and the keywords on Amazon. Yet I haven't done any promoting either.

Writer Lesson #2: A great cover and a fantastic story aren't going to sell books. Promotion is key. If you have the means, buy ads.

Feeling quirky!

For the Sasquatch Susies trilogy, I was inspired by my cozy mystery friends. I love their simple and fun covers. These were easy to make and I really love them. I'm going to do up new covers in this style for my other erotica titles. But next year. Need to write.

Writer Lesson #3: Write first. All the other author business can come later.

I've also been fussing around with my website. I left the hosting company and that was a mess. They'd been perfectly fine until I expressed my desire to leave and take my domain name with me. I finally managed to get my domain name from them and registered it with another host. It was half as cheap, and I was feeling good. Then I discovered that if I want to actually use my domain name with my new host, I'm going to have pay more for it. They didn't say this upfront. I had to go digging for it. And the price to use my domain name with them was much more than my former host.

I'm not paying that much money just to attach my domain name to a site. BUT my domain is registered with them, and I can't change that fact for 60 days. I can't even get a refund.

So I've currently moved to a free site on Wix. It will likely be my permanent site from here on out. I like the way it's designed, and it's easy to use. I'm also going to stay here on Blogger for a while. I need to get around to catching up with everyone!

Two lessons learned here.

Writer Lesson #4: Always read the fine print, even when you have to dig for it or ask. Ask for the details even if you don't think there is anything else to know.

Writer Lesson #5: I surveyed several author friends, and many feel that readers don't go to author websites anymore. It isn't essential to have your own site these days. (Don't waste money on your own domain name!) Usually only writers check out other writers' websites. Being present on social media is important, but an Amazon page or a Facebook page is enough as a home base.

It's been a while, but I'm writing again. It's a short Samhain story for my pen name, but at least it's something!

What lessons have you learned lately that you would like to share?

I'm visiting the Writing and Wellness site today!

I'm excited to be at the Writing and Wellness site today. Colleen M. Story interviewed me about writing and how it affects my physical and mental health. Come say hi!

This amazing site shares information on all aspects of health from studies, experts, writers, and artists. I love the author interviews and all the wonderfully creative ways we each deal with our unique situations.

Word Witch Wednesday - three marketing myths

It's one of our responsibilities as writers to research things. Not just stuff we'll need for our stories, but marketing, websites, covers, etc. There are a wide range of things we need to keep on top of to remain marketable. And it can be exhausting.

Many articles tell us the things we must do. But as I've cruised around the internet, I am reminded there is nothing we must do. There are things we should do, but every writer's journey is different. What works for one person might not work for others. We each must try out various strategies to see what works for ourselves. It's frustrating there's no magical formula, but if you're determined, you'll find a way.

Here are three marketing myths I've discovered in my research adventures:

1. "Create an author tagline." I've heard again and again this is essential in branding yourself. It does help in letting readers know your genre, but what if you write in more than one genre? It doesn't work for you. Many of the bestsellers' sites I've visited do not have author taglines. The majority of them have "New York Times Bestseller" to accompany their name on site banners. It says nothing about their genres. They use other aspects of their sites to let readers know what they write, and you can too.

2. "The newsletter is the new, big thing. Every writer must have one." Nope. Not essential if you have another way you're connecting with readers. Newsletters are bigger with some genres than others. Romance readers love them. Horror readers, not so much. Most bestsellers have newsletters, but they maybe send them out twice a year. I've signed up for ones that I have never received an email from.

3. "If the story is fantastic, it will sell your books." There are so many amazing stories that get buried under the millions of other books out there. What helps is to have a professional cover. It tells the reader what kind of genre it is at a glance and what to anticipate in the story. While I've seen authors that sell well with simple covers consisting only of text and maybe a symbol or an object, they usually already have an audience. A gorgeous cover can draw readers to you even if they don't know your name.

Don't exhaust yourself trying to figure out your marketing formula. Trust me. I know from experience how maddening it can be. Do what you're comfortable with. Do what you enjoy. Because if you lose your joy, you might lose you drive to write. Marketing has chased many aspiring writers away. Don't let it crush you.

What marketing myths have you discovered?

Word Witch Wednesday - hooray for Story Genius

I'm starting off the year reading an incredible book on writing from Lisa Cron called Story Genius. I don't think I've ever been this excited about a book on the craft. While other ones have inspired me, Cron has opened my eyes and changed how I write for the better.

It's difficult to find a book on writing for pantsers. Most are for plotters, and many insist that pantsers will never be able to write good stories. This raises my hackles. Comments like that will make me put a book down and never pick it up again. One of my idols, Stephen King, is a pantser. A fact I delightfully discovered only recently.

When I write, I have the protagonist already forming in my mind. I know where the story starts and where I want it to go. How it gets there is always a surprise, but I love it. I write organically. The opening event happens, and it all flows from there. Action, reaction. Consequence, reaction. Action, reaction. Consequence, reaction. The story drives itself for me that way.

So how does Cron's book help me when I just let it flow like that? She bases her book on neuroscience. Of course that interested me in itself, but when she explained stories with science, it clicked with me. It's not beautiful prose or a clever plot that makes for a good story (though those things are the cherries on top), it's how the story connects to the readers emotionally. More particularly, how the protagonist connects to the readers emotionally.

There are no detailed character bios or elaborate plotting to be done in Cron's exercises. She helps bring you to the core of your story with the essential elements that make up your protagonist.

I did this with my current trilogy and totally blew myself away. I discovered what drives my story. It was the core of my story all along! No wonder my protagonist gives me trouble. She was fighting it and I was fighting it. But now I know how to write it so it's a specific internal conflict instead of something I knew was there, but couldn't properly get on the screen.

I want to rattle on and on, but you'll just have to read the book for yourself. I highly recommend it.

Have you read any of Cron's books? Is there a book on writing that has affected you this way?

P.S. I'm so excited that in February, Lisa Cron will be writing a short article for the IWSG newsletter. If you haven't signed up for the newsletter, click here. You don't want to miss it!

And don't forget that next week is the #IWSGPit. Polish up your manuscript pitches! It's a great opportunity and free for all writers. I'll see you then!

Word Witch Wednesday - a writer's ups and downs

All writers have them. Sometimes it's like we're manic. Extreme euphoria and then end of the world depression. There are a few authors who find a good balance.

But for me, it's been an Indiana Jones mine cart ride. Especially this year.

I'm back after being a week away from my writer's life. Tons of emails and stuff on social media to catch up on. It's so overwhelming, I feel like I'm going to drown. It's hard to concentrate.

I'm gone a week, and my muse is refreshed, eager to get going.

The end of the Totem series is near. A nine book series. What was I thinking? It's exciting to see the end of the long tunnel, to share the whole story with the world. Even more exciting to know I'll be able to start on something new once I'm done.

I'm writing the last book of the series, and I don't know what's going to happen. I have no idea how the heroes will defeat the villain. None. I'm so stressed out about it. Sometimes being a pantser sucks.

Being a pantser is wonderful. I love the surprise twists and how my stories evolve all on their own.

I have so many ideas for stories. What do I go with? Should I concentrate on what I love or what's marketable? How do I know if both of them converge? Trying to figure out this whole publishing thing is painful. It makes me feel like a failure.

Yes, marketing is hard, but I'm doing what I love. How many people get to say that?

Up, down, up, down, around, loop, up, down, corkscrew, and repeat.

And you know, no matter how rotten the downs can be, the journey is worth it in itself.

Wicked Wednesday - shouting it out

When I meet someone or run in to a person I haven't seen in a long time, I do not announce that I'm a writer. In fact, I'm shy about telling people I write books, and it has nothing to do with the genres I write either.

I know lots of writers have the same problem. I promised myself that this year I would be more bold. When I fill out forms for the doctor or dentist, I won't put homemaker as my job. I'll put author. When someone asks what I do for a living, I will declare I'm a writer. Well, I might get a little squirmy and blush and mumble, but I'll get it out.

I had my first opportunity last week (not including my dentist appointment last month!). My husband and I were working out at the gym, and we ran into a guy my husband used to work with. He's a friendly, everyday sort of guy.

I was already red and sweaty from being on a machine. So I thought here's my chance. I can do this!

When the guy asked what I've been doing, I told him I was a writer. He perked up, interested in hearing more, and asked what I wrote. I replied, "I write books for adults."

 

I received an odd look. He said, "Oh yeah?"

 

I took a deep breath. "Yeah, I write books for grown-ups." Not any better. Come on, come on. "Urban fantasy and paranormal stories. And erotic romance."

Ha! I said it out loud. Yes!

The guy was very cool about it. He asked if I had a fun pen name and if I had a publisher. He thinks I should have gone with a funny pen name, but at least we were all laughing and talking about it.

If you're a writer, do you proudly declare it to everyone or are you shy about it?

And speaking of books for adults, you can pre-order Big Yearning on Amazon and Kobo. Two more days until the release!

Wicked Wednesday - the marketing conumdrum

(Jay Sherman from The Critic. Geek points if you remember the show!)

Last week for the IWSG, I shared my insecurities about marketing. I already knew many writers have the same worries about promotion, but it amazed me just how many had no idea what was working and what wasn't. Everyone just keeps pushing onward, hoping something might click.

Once upon a time, it wasn't an author's job to market their work. The publisher did it. Nowadays, the responsibility rests solely upon the writer. It doesn't matter if you're self-published or traditionally published. We now have to be both the artist and marketer. Most of us just aren't built that way. We prefer to stay hidden away in our writing caves and not have to deal with it.

But we have to get our work out there in front of readers. Painful as it is, we have to promote.

You can read all the articles on marketing you want and take a dozen workshops, but sad to say it, it might not help. What works for one author might not work for another. In fact, there are so many different ways to promote your work that very few paths will be the same.

And in the end, it takes a big dose of good luck to succeed.

So why do all that work then? If it's all about luck, there's no point in stressing over marketing. Goodness knows I'd prefer to write stories and not stand out on a street corner shouting, "Buy my book! Buy my book!" Because that's how marketing my books feels to me.

Here's the thing: each reader you reach increases your chances of being lucky. All it takes is that one person to set off a chain reaction.

 

Do everything you can to attract readers. Try it all at least once. It's immensely stressful, but in the end, your hard work will pay off.

Wicked Wednesday - creating an author tagline

I once dedicated Wednesdays to topics dealing with paranormal romance. I've talked about various things that link to it too, but I wanted to keep my focus on that genre since I dubbed it part of my author brand.

Things change. I have a manuscript in consideration by one publisher and another accepted by a second press. Neither of the stories are paranormal romance. So lately, I've been working on changing my author brand. This includes changes to my blog, profile, and my website. (I finally have a new website design, and my husband is in the midst of programming it. Yay!)

One of the most important ways to establish your brand is to have an author tagline. What's this, you ask? An author tagline is a sentence or two (usually no more than 5 to 10 words) that describes who you and your books are. It must be short and attention-grabbing.

This is no easy task. I have enough trouble creating taglines for my books, but for me? Yikes. Where do I even begin?

Here are some tips to help you create your own author tagline:
- Who are you? What's important to you? Not your writing, but you.
- What is your writing like? The genre(s)? Are there any themes? What's your style?
- Focus on what makes you unique.
- Pick about a dozen words that describe you and your writing. (Or 50 like I did!)
- Ask for opinions from other writers, friends, and family. How do others see you and your writing?
- Narrow it down to a few words, play with them together, and come up with various phrases.
- Pick your favorite one, and remember, taglines aren't forever. You can change them, and you most likely will as life goes on.

What's important to me: Family, friends, creativity, and my geeky interests.
What's my writing like: supernatural, dark, witty, twisty, romantic.

I used a thesaurus to produce a bunch of words that I played around with. Here are some of my rejected taglines. Feel free to laugh all you want!
- Otherworldly flirts and courageous spooks.
- Heroes, haunts, and heart.
- Geeks, freaks, and EEKS!
- Flirting with what goes bump in the night.

Horrible, I know. And why was I so focused on alliteration? I had a lot like that.

I wasn't satisfied. So I went back to the drawing board. Or, rather, the crumpled and scribbled upon piece of paper. And I had a good brainstorming session with a fellow writer. (Thanks so much again, Graeme!) I had to accept I could not capture everything about me and my writing in one tagline. That was the hardest thing for me to accept.

What makes me unique: I'm add twists to whatever genre I'm writing, and I'm character driven.

Here is my final choice. Let me know what you think, please!

Paranormal intrigue with a twist.